Study on the Connotation, Characteristics and Living Inheritance of Wu-Yue Sports Culture

China's rapid modernization has brought about a series of political, economic, cultural and production mode changes, which have posed new challenges to the development of traditional sports culture. Many traditional Chinese cultures have been subjected to the innovation of social patterns, and have gradually faded or even disappeared in the long river of history. The protection and survival of traditional sports culture has become a matter of great concern to society and academia. Wu-Yue sports culture is profound and far-reaching, with a deep cultural heritage of Jiangnan, as a cultural heritage with great charm and vitality. Through the documentary method and spatial geography method, the development history, development characteristics and inheritance path of Wu-Yue sports culture are studied in depth. The study shows that the spatial and temporal sequence of Wu-Yue sports culture has created a wide range of cultural connotations. The study shows that the spatial and temporal sequence of Wu-Yue sports culture creates a wealth of cultural connotations. Ethnic locality, dynamic flow, and cultural inheritance form the evolutionary characteristics of Wu-Yue sports culture. Education and inheritance, branding, urban-rural connection and media operation have further optimized the path of living inheritance.