类型学
人格
产品（数学）
心理学
消费者行为
业务
营销
产品类别
广告
社会心理学
数学
社会学
几何学
人类学
作者
Brian F. Blake,Robert Perloff,Richard Heslin
标识
DOI：10.1177/002224377000700407
摘要
A two-category typology of new consumer products was used to investigate the relationship between consumer personality characteristics and acceptance of new products. It was found that the influence of a consumer's dogmatism upon his acceptance of new products was mediated by the type of new product presented.
科研通智能强力驱动
Strongly Powered by AbleSci AI
劲秉
不配.
xjcy
坚强的广山
毛豆
杳鸢
weishen
一一
HEIKU
宇文远锋
爱静静
子车茗
嗯哼
寻道图强
sissiarno
pluto
柳叶刀小猪
宁少爷
库昊的假粉丝
tuanheqi
皖公网安备34019202002308
