风险感知
移动支付
付款
结构方程建模
精算学
财务风险
价值(数学)
风险管理
独创性
计划行为理论
技术接受模型
风险分析(工程)
营销
业务
心理学
社会心理学
感知
经济
可用性
计算机科学
财务
控制(管理)
机器学习
人机交互
神经科学
管理
创造力
作者
Yongqing Yang,Liu Yong,Hongxiu Li,Yu Ben-Hai
出处
期刊:Industrial Management and Data Systems
[Emerald Publishing Limited]
日期:2015-02-12
卷期号:115 (2): 253-269
被引量:350
标识
DOI:10.1108/imds-08-2014-0243
摘要
Purpose – The purpose of this paper is to examine and quantify how various uncertainties result in different perceived risk dimensions that hinder mobile payment (m-payment) acceptance. Design/methodology/approach – An uncertainty-risk-value framework was proposed based on perceived risk theory, prospect theory, and perceived value theory. Structural equation modeling method was used to test the research model. Findings – Perceived information asymmetry, perceived technology uncertainty, perceived regulatory uncertainty, and perceived service intangibility are confirmed as the main determinants of perceived risk, while perceived performance risk, perceived financial risk, and perceived privacy risk were found to have strong negative effects on perceived value and acceptance intention. Practical implications – The findings may help businesses and policy makers better understand the sources of perceived risk and help support the development of appropriate strategies to mitigate the risk concerns consumers have regarding m-payment. Originality/value – Although the hindering effects of perceived risk regarding m-payment acceptance have been confirmed in previous studies, the sources of perceived risk were rarely investigated. By examining the determinants of perceived risk in m-payment acceptance, this paper offers insights into how consumers perceive risks when adopting new innovations. Additionally, it bridges the gap between the antecedents and consequences of perceived risk.
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