Research on green innovation countermeasures of supporting the circular economy to green finance under big data

Purpose The purpose of this paper is to explore the sustainable development strategy of green finance under the background of big data. Design/methodology/approach From the perspective of big data, this paper uses quantitative and qualitative analysis methods to judge the correlation among green finance, environmental supervision and financial supervision. Green finance gives the entropy method to calculate the score of green finance and environmental regulation, and establishes the spatial lag model under the double fixed effects of time and space. Findings Spatial autocorrelation test shows that economic spatial weight matrix has obvious spatial effect on green innovation. Through the model selection test, the space lag model with fixed time and space is selected. The regression coefficients of green finance, environmental regulation and their interaction are 0.1598, 0.0541 and 0.1763, respectively, which significantly promote green innovation. The regression coefficients of openness, higher education level and per capita GDP are 0.0361, 0.0819 and 0.0686, respectively, which can significantly promote green innovation. Originality/value In view of the current situation of large-scale application of big data technology in green innovation of domestic energy-saving and environmental protection enterprises, this paper establishes a fixed time lag evaluation model of green innovation. M -test statistics show that the original hypothesis with no obvious spatial effect is rejected.