Intentional forgetting needs intentional remembering.

Episodic memories may become suppressed, both incidentally and intentionally. Incidental suppression is a result of a competition induced by interfering items or responses. In contrast, intentional suppression is said to result from conscious attempts to suppress certain memory items, and should thus not depend on competition induced by interfering items or responses. However, intentional suppression is typically engendered using the Think/No-Think paradigm, in which participants are required to retrieve some target items and to suppress others. Therefore, rather than intentional suppression, forgetting in this paradigm may reflect incidental suppression of No-Think items induced by interference via prior retrieval of the Think items. To distinguish between these possibilities, we tested participants (