The Persona Party

This paper describes a method we have developed to engage a group of MOOC designers and developers in collaboratively creating personas to improve the design of learning experiences for future MOOC learners. Building on previous work in user experience design and educational technology design, we describe how three kinds of personas (assumptive, aspirational, and data-informed) can be used to inform the design and development of new MOOC courses and to improve existing courses that are in the iteration phase.