Abstract Introduction Changes in brow positioning are one of the first facial aging signs. A more beautiful and younger look can be achieved by repositioning the tissues involved in brow descent and sagging eyelids. Methods We report the outcome of eyebrow thread lifting in a series of patients who came to our clinic to improve their gaze. Response to treatment was assessed at 6‐ and 12‐months using FACE‐Q ™ upperlids and eyebrow/forehead scales. Results A total of 38 patients with mild‐to‐moderate brow ptosis or without ptosis underwent eyebrow thread lifting (mean age 35.5, all female). No serious complications were observed during or after treatment. All patients were satisfied with the outcome of the intervention. Mean FACE‐Q ™ scores improved at six months compared with baseline. A statistically significant increase in mean FACE‐Q ™ scores was still seen at 12 months and was more evident in younger women. Patients were able to go back to their daily lives the day after the procedure. Conclusion Eyebrow thread lifting is a minimally invasive procedure able to overcome mild‐to‐moderate ptosis with excellent aesthetic results. In the absence of ptosis, thread lifting is a good choice to reposition the brow and improve the gaze. The technique is simple to perform and safe.