Abstract By calcining ferric acetylacetonate (Fe(ACAC)3), Fe(NO3)3·9H2O and FeCl3·6H2O in air at 300 °C for 5 h, maghemite (γ-Fe2O3) nanoparticles, hematite (α-Fe2O3) nanoparticles and α-Fe2O3 nanoflakes were synthesized, respectively. The γ-Fe2O3 nanoparticles demonstrated far stronger magnetism (remanent magnetization (Mr) = 9.9 emu/g) than α-Fe2O3 nanoparticles (Mr = 0.06 emu/g) and nanoflakes (Mr = 0.13 emu/g) at room temperature. For photocatalytic reduction of aqueous Cr(VI) in the presence of visible-light and citric acid, the performance of different Fe2O3 samples was found to be in the order of α-Fe2O3 from FeCl3·6H2O > γ-Fe2O3 from Fe(ACAC)3 > hydrothermally synthesized α-Fe2O3 nanorods > α-Fe2O3 from Fe(NO3)3·9H2O > hydrothermally synthesized α-Fe2O3 nanoparticles. This work reveals the decisive role of precursors in the phase, magnetic and photocatalytic properties of low temperature calcination-synthesized Fe2O3. The phase-tunable synthesis of nano Fe2O3 by low temperature calcination of easily available precursors is simple, cost-effective and practical for large scale industrial production.