企业社会责任
创业
数字时代
业务
商业惯例
良好做法
营销
公共关系
会计
工商管理
工程类
财务
工程伦理学
互联网
政治学
计算机科学
万维网
作者
Antonio Sánchez-Bayón,Miguel Ángel García-Ramos
摘要
This is a critical review of business know-how and corporative social responsibility in digital era. It is offered a proposal of entrepreneurship by digital currencies. It is an example of technovation for the improvement of personnel income and motivation, as a good practice of CSR 3.0. The study explains how it works this win-win practice, with a real case of a Spanish company. In this case, there are benefits for the whole stakeholders, the environment, other companies and the next generation.
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