Framework of personalized clothing visualization

Purpose The Web 3D virtual display technology for personalized clothing based on Unity3D is studied in this paper. The framework of the technology is described. The development steps including personalized clothing design and modeling, interaction and virtual display technology based on Unity3D are given out. The purpose of this paper is to provide a feasible technical route and support for the virtual display for the customized products. Design/methodology/approach The paper opted for an exploratory study using the open-ended approach of grounded theory, including the Web 3D virtual display technology for personalized clothing based on Unity3D. Findings A feasible technical route for the virtual display of the customized products is provides in this paper. Originality/value This paper fulfills a software and has practical use.