业务
产业组织
微观经济学
营销
广告
计算机科学
经济
作者
Wilfred Amaldoss,Jinzhao Du,Woochoel Shin
出处
期刊:Marketing Science
[Institute for Operations Research and the Management Sciences]
日期:2021-02-24
卷期号:40 (3): 527-547
被引量:44
标识
DOI:10.1287/mksc.2020.1248
摘要
This paper examines media platforms’ content provision strategies and their implications for the profits of media platforms and content suppliers.
科研通智能强力驱动
Strongly Powered by AbleSci AI