消费(社会学)
内容(测量理论)
广告
社会心理学
心理学
社会学
经济
微观经济学
业务
数学
社会科学
数学分析
作者
Xinhua Guan,Zhenxing Nie,Catheryn Khoo‐Lattimore,Wentao Zhou,Yaoqi Li
出处
期刊:Tourism Review
[Emerald (MCB UP)]
日期:2024-02-09
卷期号:79 (8): 1427-1441
被引量:2
标识
DOI:10.1108/tr-04-2023-0272
摘要
Purpose This study aims to explore the connection between travel content consumption in social networks and social comparison, envy as well as travel intention. It analyzes whether tourists’ travel intention is affected by travel content consumption in social networks, and more importantly, whether social comparison and envy play a mediating role in this process. Design/methodology/approach Data was collected through intercept in four popular tourist spots in Guangzhou and Zhuhai in South China. A self-administered questionnaire was used. A total of 400 participants were recruited, and 291 valid questionnaires were obtained. Bias-corrected nonparametric percentile bootstrap mediation variable test method was used to test hypotheses. Findings The study yielded three results. First, travel content consumption in the social networks positively influences travel intention. Second, travel content consumption in social networks indirectly affects travel intention through social comparison and envy. Third, the control variables, such as gender, age, education and income, mainly affect envy. Originality/value This study constructs a theoretical framework of stimulus–cognitive appraisal–emotion–behavioral responses. To the best of the authors’ knowledge, it is the first study to reveal that the internal psychological mechanism of travel content consumption affects travel intention. It also discloses that envy of seemingly negative emotions can encourage positive behaviors in certain situations.
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