Invitations Within and Beyond the Fictitious World: An LDA Discourse Analysis of Female Game Preferences in Chinese CMC Forums

Throughout the conventionally masculine video game culture worldwide, the existing literature on video game preferences mainly focuses on the West, overlooking Chinese female gamers, who make up the largest female gamer population globally. This study aims to explore their preferences by analyzing responses from four female-exclusive video game forums. Using the Latent Dirichlet Allocation (LDA) Topic Model, 1321 responses were analyzed, extracting females' preferences into six dimensions: characters, design, genre, narrative, engagement, and experience.