A recent survey of five watersheds in south-central Wisconsin, where corn is now the dominant annual crop, illustrates the soil erosion damage that is occurring on sloping land under modern agricultural technology and prevailing market forces. In 70 percent of the 93 quarter-sections sampled, estimated soil losses, on the average, were more than twice the amounts considered compatible with permanent agriculture. Scattered studies by others indicate that the findings are meaningful for a large area in the United States when row cropping is prevalent on sloping soils.