Does internationalization strategy promote enterprise innovation performance?—The moderating effect of environmental complexity

This study aims to investigate the relationships between two types of internationalization degree and innovation performance in the context of enterprises and the moderating role of environmental complexity in such relationships. The results show that internationalization depth is positively related to innovation performance and environmental complexity negatively moderates the relationship between internationalization depth and innovation performance. Moreover, internationalization breadth and innovation performance have a positive relationship, but environmental complexity does not have a significant effect on the relationship between internationalization breadth and innovation performance. This study highlights the positive role of internationalization degree in innovation performance and advances the understanding of environmental complexity by proposing that the effects of environmental complexity on such relationships are contingent on process of firms' internationalization.