Who Counts in Business Ethics

The discipline of business ethics has been slow to include Big Tech as a worthwhile object of examination. My goal in this presidential address is to make the case that the discipline of business ethics is overlooking novel harms and marginalized stakeholders in emerging and impactful technology industries. Furthermore, although the discipline is improving, the persistent narrowness of our field inhibits our ability to identify and examine novel issues in these important industries. I use standpoint theory to suggest one reason why we remain narrow in what we think counts in business ethics as valid objects of concern: because we are similarly narrow in who counts as a business ethicist. As scholars, we are a lens that we train on the world to identify who counts as a scholar, what we study, and who matters.