A series of Eu 2+ ‐doped Sr 5 ( BO 3 ) 3 Cl phosphors were prepared successfully using a conventional solid‐state reaction method. The luminescent properties were studied systematically by utilizing photoluminescence spectra, decay curves, persistent luminescence spectra, and thermoluminescence glow curves. Energy transfer from host to emission center Eu 2+ was affirmed. The orange persistent luminescence emission was observed for the first time. The optimal doping concentration of Eu 2+ for persistent luminescence was experimentally to be approximately 0.5% and the orange persistent luminescence duration can persist about 15 min. On the basis of the experimental results, a model was constructed and the relevant mechanism of persistent luminescence was illustrated in detail. Two different ways of trapping the charge carriers were also discussed.