世界级
产品差异化
营销
业务
索引(排版)
资源(消歧)
服务(商务)
价值(数学)
产品(数学)
班级(哲学)
钥匙(锁)
经济
工程类
计算机科学
微观经济学
数学
万维网
人工智能
几何学
机器学习
计算机安全
计算机网络
古诺竞争
工业工程
出处
期刊:Choice Reviews Online
[American Library Association]
日期:2011-07-01
卷期号:48 (11): 48-6388
被引量:41
标识
DOI:10.5860/choice.48-6388
摘要
Preface xii Introduction 1 Chapter 1: The Questionable Future Facing Global Retailers 5 Chapter 2: Low-Cost Strategies I: Key Elements of a Low-Cost Provider Strategy 27 Chapter 3: Low-Cost Strategies II: Delivering Low Costs Through Minimizing Product Proliferation 49 Chapter 4: Differentiation Strategies I: Effective Human Resource Strategies 81 Chapter 5: Differentiation Strategies II: Enhancing the Service Experience 111 Chapter 6: Differentiation Strategies III: Developing and Maintaining a Strong Private Label Program 141 Chapter 7: Implementing Cost-, Differentiation-, and Value-Based Retail Strategies 173 Appendix: Individual and Composite Financial Performance, Customer Service, and Worker Satisfaction Metrics of the Best-Practice Retailers 203 Index 229
科研通智能强力驱动
Strongly Powered by AbleSci AI