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55 积分 2020-08-01 加入
弹幕数量和弹幕情感强度对视频流行度的影响
4年前
已完结
Communicating the Consequences of Early Detection: The Role of Evidence and Framing
4年前
已完结
A Review and Critique of the Hierarchy of Effects in Advertising
4年前
已完结
From Assessment to Purchase: A Three-Stage Model of the Marketing Funnel in Sponsorship Activities
4年前
已完结
Path to Purchase: A Mutually Exciting Point Process Model for Online Advertising and Conversion
4年前
已完结
The impact of emotional arousal levels and valence on product evaluations
4年前
已完结
Be rational or be emotional: advertising appeals, service types and consumer responses
4年前
已完结
Effects of offline ad content on online brand search: insights from super bowl advertising
4年前
已完结
Emotional advertising: Revisiting the role of product category
4年前
已完结
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