Lv11
20 积分 2024-06-19 加入
Warmth or competence: understanding the effect of brand perception on purchase intention via online reviews
2小时前
已完结
Befriending the Enemy: The Effects of Observing Brand-to-Brand Praise on Consumer Evaluations and Choices
20天前
已完结
Marketing online food images via color saturation: A sensory imagery perspective
20天前
已完结
Consumer Anxiety and Purchase Intention in Live Commerce: Unraveling the Mediating Role of Brand Familiarity Amidst COVID-19
20天前
已完结
‘Woman-Owned Business’ Labels Enhance Perceived Competence
2个月前
已完结
Sizes Are Gendered: The Effect of Size Cues in Brand Names on Brand Stereotyping
4个月前
已完结
When feeling powerless, we crave nostalgia: The impact of powerlessness on the preference for nostalgic products
4个月前
已完结
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