Lv5
1334 积分 2023-05-27 加入
A configurational approach to political risks and institutional logics
4个月前
已完结
Light selves: where (and what) are the politics in consumer culture theory?
4个月前
已完结
Are Virtual Influencers More Effective In Real-World Advertisement Settings?
4个月前
已完结
De-romanticising the market: advances in Consumer Culture Theory
4个月前
已完结
Social media influencers and transgressive celebrity endorsement in consumption community contexts
5个月前
已完结
Charting value creation strategies B2B salespeople use throughout the sales process: learning from social media influencers
5个月前
已完结
Are Virtual Influencers More Effective In Real-World Advertisement Settings?
5个月前
已完结
“It’s selling like hotcakes”: deconstructing social media influencer marketing in long-form video content on youtube via social influence heuristics
5个月前
已完结
Managing the Transparency Paradox Of Social-Media Influencer Disclosures
5个月前
已完结
A Comparison of Social Media Influencers’ KPI Patterns across Platforms
5个月前
已完结
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