Lv21
174 积分 2023-05-27 加入
A configurational approach to political risks and institutional logics
16天前
已完结
Light selves: where (and what) are the politics in consumer culture theory?
17天前
已完结
Are Virtual Influencers More Effective In Real-World Advertisement Settings?
17天前
已完结
De-romanticising the market: advances in Consumer Culture Theory
17天前
已完结
Social media influencers and transgressive celebrity endorsement in consumption community contexts
27天前
已完结
Charting value creation strategies B2B salespeople use throughout the sales process: learning from social media influencers
27天前
已完结
Are Virtual Influencers More Effective In Real-World Advertisement Settings?
27天前
已完结
“It’s selling like hotcakes”: deconstructing social media influencer marketing in long-form video content on youtube via social influence heuristics
27天前
已完结
Managing the Transparency Paradox Of Social-Media Influencer Disclosures
27天前
已完结
A Comparison of Social Media Influencers’ KPI Patterns across Platforms
27天前
已完结
皖公网安备34019202002308
