Lv11
60 积分 2024-03-27 加入
How is entrepreneurial marketing shaped by E-commerce technology: a case study of Chinese pure-play e-retailers
2小时前
求助中
Social Foundations of Thought and Action
4个月前
已完结
Impact of online shopping advertising on customer trust and loyalty during festival sales
5个月前
已完结
How do relational bonds affect user engagement in e-commerce livestreaming? The mediating role of trust
5个月前
已完结
Trust in Human and Virtual Live Streamers: The Role of Integrity and Social Presence
5个月前
已完结
Exploring how live streaming affects immediate buying behavior and continuous watching intention: A multigroup analysis
5个月前
已完结
AI or Human? The Effect of Streamer Types on Consumer Purchase Intention in Live Streaming
5个月前
已完结
Measuring brand equity across products and markets
5个月前
已完结
Avatars in live streaming commerce: The influence of anthropomorphism on consumers' willingness to accept virtual live streamers
5个月前
已完结
Fostering exploitative and exploratory innovation through HRM practices and knowledge management capability: the moderating effect of knowledge-centered culture
7个月前
已完结
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