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The Impact of Coupons on the Visit-to-Purchase Funnel
7天前
已完结
The effect of matching promotion type with purchase type on green consumption
7天前
已完结
Optimizing Price Menus for Duration Discounts: A Subscription Selectivity Field Experiment
7天前
已完结
Promotional Games Increase Consumer Conversion Rates and Spending
7天前
已完结
Manufacturer rebate and channel coordination in O2O retailing
7天前
已完结
The effect of specific discount pattern in terms of price promotions on perceived price attractiveness and purchase intention: An experimental research
7天前
已完结
A two-stage model for forecasting consumers’ intention to purchase with e-coupons
7天前
已完结
Online luxury goods with price discount or onsite luxury goods with luxury services: Role of situation-specific thinking styles and socio-demographics
7天前
已完结
Empirical decomposition of customer responses to discount coupons in online FMCG retailing
7天前
已完结
Optimizing gift card and pricing strategies in the presence of double mental discounting
7天前
已完结
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