Lv21
110 积分 2024-05-13 加入
Relaxing in a cup of coffee: the complex interplay of nature-based physical environment, mental health, and connectedness-to-nature
2小时前
已完结
How to retain customers: Understanding the role of trust in live streaming commerce with a socio-technical perspective
25天前
已完结
Parasocial Interaction with YouTubers: Does Sensory Appeal in the YouTubers' Video Influences Purchase Intention?
25天前
已完结
Parasocial interactions with real and virtual influencers: The role of perceived similarity and human-likeness
1个月前
已完结
Examining the influence of streamer source characteristics on viewers’ continuous viewing intentions in tourism live-streaming: A SEM and fsQCA approach
1个月前
已完结
Understanding the switching intention to virtual streamers in live streaming commerce: innovation resistances, shopping motivations and personalities
1个月前
已完结
Parasocial Interaction: A Review of the Literature and a Model for Future Research
2个月前
已完结
How to engage and attract virtual influencers’ followers: a new non-human approach in the age of influencer marketing
2个月前
已完结
How Do Virtual AI Streamers Influence Viewers’ Livestream Shopping Behavior? The Effects of Persuasive Factors and the Mediating Role of Arousal
2个月前
已完结
Commercializing Social Media? How Showrooms on Social Media Fan Pages Influence Customer Behavior
3个月前
已完结
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