Lv4
468 积分 2024-11-14 加入
Platform Manipulation in Online Retail Marketplace with Sponsored Advertising
1个月前
已完结
Impact of Product-Harm Crises on Brand Equity: The Moderating Role of Consumer Expectations
1个月前
已完结
Rising from the Ashes: How Brands and Categories Can Overcome Product-Harm Crises
1个月前
已完结
Plant Operations and Product Recalls in the Automotive Industry: An Empirical Investigation
1个月前
已完结
Product recalls and the moderating role of brand commitment
1个月前
已关闭
Media amplification of a brand crisis and its affect on brand trust
1个月前
已完结
The Dynamic Impact of Product-Harm Crises on Brand Preference and Advertising Effectiveness: An Empirical Analysis of the Automobile Industry
1个月前
已完结
Competitive Advertising under Uncertainty: A Stochastic Differential Game Approach
2个月前
已关闭
Dynamic Optimal Control Models in Advertising: Recent Developments
2个月前
已完结
Regulating Deceptive Advertising: False Claims and Skeptical Consumers
2个月前
已完结
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