Lv4
650 积分 2024-08-09 加入
The first-member heuristic: Group members labeled “first” influence judgment and treatment of groups
7天前
已完结
The country-of-origin lie: impact of foreign branding on customers’ willingness to buy and willingness to pay when the product’s actual origin is disclosed
12天前
已完结
Symbolically Simple: How Simple Packaging Design Influences Willingness to Pay for Consumable Products
18天前
已完结
A Systematic Review of Emoji: Current Research and Future Perspectives
29天前
已完结
Enhancing eWOM effectiveness: the interplay of endorsement styles and emoji in digital persuasion
1个月前
已完结
Enhancing eWOM effectiveness: the interplay of endorsement styles and emoji in digital persuasion
1个月前
已关闭
Taste or Health: The Impact of Packaging Cues on Consumer Decision-Making in Healthy Foods
1个月前
已完结
How Consumers Respond to Embarrassing Service Encounters: A Dehumanization Perspective
2个月前
已完结
Personality and Demographic Characteristics Influence on Consumers’ Social Commerce Preference
3个月前
已完结
AI increases unethical consumer behavior due to reduced anticipatory guilt
3个月前
已完结
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