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304 积分 2025-02-15 加入
Visible Sources and Invisible Risks: Exploring the Impact of Ai Disclosure on Perceived Credibility of Ai-Generated Content
1天前
求助中
The effect of source disclosure on evaluation of AI-generated messages
1天前
已完结
An empirical study on anthropomorphism and engagement with disembodied AIs and consumers' re‐use behavior
3天前
已完结
AI-generated recommendations: Roles of language style, perceived AI human-likeness, and recommendation agent
3天前
已完结
Numerical or verbal Information: The effect of comparative information in social comparison on prosocial behavior
4天前
已完结
Associative and dissociative comparative advertising strategies in broadening brand positioning
4天前
已完结
Associative and dissociative comparative advertising strategies in broadening brand positioning
4天前
已完结
How brand attribute typicality and consumer commitment moderate the influence of comparative advertising
4天前
已完结
Social media content aesthetic quality and customer engagement: The mediating role of entertainment and impacts on brand love and loyalty
8天前
已完结
Engaging fans on microblog: the synthetic influence of parasocial interaction and source characteristics on celebrity endorsement
8天前
已完结
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