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360 积分 2025-02-07 加入
Effects of Customer Participation in Corporate Social Responsibility (CSR) Programs on the CSR-Brand Fit and Brand Loyalty
5天前
已关闭
Fear or humor? The effects of negatively framed visual hyperbole in advertising
6天前
已完结
Adbusting: How advertising altered by activists affects brands
6天前
已完结
Effects of Customer Participation in Corporate Social Responsibility (CSR) Programs on the CSR-Brand Fit and Brand Loyalty
6天前
已完结
For Shame! Socially Unacceptable Brand Mentions on Social Media Motivate Consumer Disengagement
8天前
已完结
Drivers of consumer–brand identification
9天前
已完结
The bold decision to go “all in”: Understanding the reasons behind consumers' willingness to migrate to the metaverse
19天前
已完结
Brand evaluation, satisfaction and trust as predictors of brand loyalty: the mediator-moderator effect of brand relationships
19天前
已关闭
Digital Therapy for Negative Consumption Experiences: The Impact of Emotional and Rational Reviews on Review Writers
19天前
已完结
Uncomfortable But Developmental: How Mindfulness Moderates the Impact of Negative Emotions on Learning
19天前
已关闭
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