Ethical Implications of Generative AI in Art and the Media

With the emergence of the use of Artificial Intelligence (AI), ethics in Art and the Media has become more of a concern. The debate on the use of AI in Art and Media has reached its peak. It has been witnessed that several agents of AI in the field of Art can assist large-scale highly refined content without detection and seems like human-created content. However, the discussion hasn’t been enough on the issues and the moral dilemma of ethics which covers the blending of work of a human and a machine. AI Art and media are transforming the way artists and a design creates because generative AI is capable to create artistic content, audio, video and text. This paper explains the expressive and ethical layers of AI art and media with reference to AI research and art contemporary. This conceptual paper aims to draw some critical framework of AI art and media. This paper also challenges the current debate on the ethics of AI by focusing on the studies that are developed around three challenges raised by the AI text agents: disinformation and mass manipulation, a lot of poor-quality content production and the development of a rising barrier among stakeholders for the communication. The paper highlights the relevance of understanding AI art's existential conditions and its potential to inform both artistic and scientific AI research while guiding its cultural handling.