制药工业
文件夹
临床药理学
合并(业务)
项目组合管理
业务
药理学
经济
医学
管理
会计
财务
项目管理
标识
DOI:10.1038/clpt.2010.289
摘要
Portfolio management (PM) has been an area of attention and focus for the pharmaceutical industry since the late 1990s. Over the past 5 years, there has been an increased interest in PM as pharmaceutical pipelines become thinner, industry consolidation accelerates, and R&D funding lessens as a proportion of sales.1 In this article, I explore several simple and straightforward ways to manage the pharmaceutical portfolio. Clinical Pharmacology & Therapeutics (2011) 89 2, 300–303. doi:10.1038/clpt.2010.289
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