收益管理
收入
收益管理
收益模型
收入保证
收入中心
业务
酒店业
营销
产业组织
财务
旅游
地理
考古
标识
DOI:10.1080/10913211.2011.10653904
摘要
Chapter 1: Introduction to Revenue Management. Chapter 2: Strategic Pricing. Chapter 3: Value. Chapter 4: Differential Pricing. Chapter 5: The Revenue Manager's Role. Chapter 6: Forecasting Demand. Chapter 7: Inventory and Price Management. Chapter 8: Distribution Channel Management. Chapter 9: Evaluation of Revenue Management Efforts in Lodging. Chapter 10: Revenue Management for Food and Beverage Services. Chapter 11: Evaluation of Revenue Management Efforts in Food and Beverage Services. Chapter 12: Specialized Applications of Revenue Management. Chapter 13: Building Better Business.
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