Movie induced tourism

Movies provide the objects and subjects for the gaze of many people, and for some people, movies induce them to travel to the locations where they were filmed. The data gathered at 12 US locations supports earlier anecdotal accounts of movie-induced tourism. This paper extends from earlier studies by suggesting a variety of reasons for this type of gaze and documents some of the impacts on movie-induced tourism locations. Visitation data were gathered from a variety of settings and were aggregated to show the power of movies when inducing people to locations. Data analysis showed at least four years of visitation increases after movies were released.