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470 积分 2024-12-03 加入
Chatbot or human? The impact of online customer service on consumers' purchase intentions
28天前
已完结
Is Artificial Intelligence Better than Manpower? The Effects of Different Types of Online Customer Services on Customer Purchase Intentions
28天前
已完结
The interaction effect of online composite reviews and time pressure on information persuasiveness: A heuristic-systematic perspective
1个月前
已完结
A new two-dimensional question format in web survey design: Assimilation and contrast effects
1个月前
已完结
The impact of standards competition on consumers: Effectiveness of productinformation and advertising format
2个月前
已关闭
The Curious Case of Behavioral Backlash: Why Brands Produce Priming Effects and Slogans Produce Reverse Priming Effects
2个月前
已完结
When Brands Seem Human, Do Humans Act Like Brands? Automatic Behavioral Priming Effects of Brand Anthropomorphism
2个月前
已完结
To Collaborate or Serve? Effects of Anthropomorphized Brand Roles and Implicit Theories on Consumer Responses
2个月前
已完结
“Ours” or “theirs”? Psychological ownership and domestic products preferences
2个月前
已完结
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