Lv2
130 积分 2023-05-17 加入
Competent or Sad Blue? Lively or Aggressive Red? Why, How, and When Background Color Shapes the Meanings of Logo Hues
2个月前
已完结
The Power of a Star Rating: Differential Effects of Customer Rating Formats on Magnitude Perceptions and Consumer Reactions
2个月前
已完结
Devaluation by Omission: Limited Identity Options Elicit Anger and Increase Identification
2个月前
已完结
Engaging Consumers with Environmental Sustainability Initiatives: Consumer Global–Local Identity and Global Brand Messaging
2个月前
已完结
The Upside of Negative: Social Distance in Online Reviews of Identity-Relevant Brands
2个月前
已完结
The identity conflict process: Appraisal theory as an integrative framework for understanding identity conflict at work
3个月前
已完结
In the Eye of the Beholder: The Interplay of Numeracy and Fluency in Consumer Response to 99-Ending Prices
4个月前
已完结
From Customer Relationship Management to Influencer Relationship Management
6个月前
已完结
Influencers with# NoFilter: How micro-celebrities use self-branding practices on Instagram
1年前
已关闭
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