Does Congestion Always Hurt? Managing Discount Under Congestion in a Game-Theoretic Setting

小贩 云计算 业务 盈利能力指数 微观经济学 计算机科学 营销 经济 财务 操作系统
作者
Rajib L. Saha,Sumanta Singha,Subodha Kumar
出处
期刊:Information Systems Research [Institute for Operations Research and the Management Sciences]
卷期号:32 (4): 1347-1367 被引量:9
标识
DOI:10.1287/isre.2021.1040
摘要

Many firms buy cloud services from cloud vendors, such as Amazon Web Services to serve end users. One of the key factors that affect the quality of cloud services is congestion. Congestion leads to a potential loss of end users, resulting in lower demand for cloud services. Although discount can stimulate demand, its effect under congestion is ambiguous; a higher discount leads to higher demand, but it can further lead to higher congestion, thereby lowering demand. We explore how congestion moderates both cloud vendor pricing and the buyer’s fulfillment decisions. We seek to answer how the congestion sensitivity of the end users and the cost of technology impact buyer profitability and the cloud vendor’s choice of discount. We also examine how the cost of technology determines the buyer’s willingness to pass on savings to end users. Our results show that the buyer is not necessarily worse off even when the end users are more intolerant to congestion. In fact, when end users are more congestion sensitive, the demand for cloud services can sometimes increase, and the discount offered by the vendor can decrease. We also observe that a lower cost of technology can sometimes hurt the buyer, and the buyer can pass on lower benefits to end users.
最长约 10秒,即可获得该文献文件

科研通智能强力驱动
Strongly Powered by AbleSci AI
更新
PDF的下载单位、IP信息已删除 (2025-6-4)

科研通是完全免费的文献互助平台,具备全网最快的应助速度,最高的求助完成率。 对每一个文献求助,科研通都将尽心尽力,给求助人一个满意的交代。
实时播报
sanyecai发布了新的文献求助10
刚刚
刚刚
2秒前
2秒前
Volcano发布了新的文献求助10
3秒前
4秒前
星辰大海应助拓小八采纳,获得10
5秒前
Tao发布了新的文献求助10
6秒前
6秒前
Tangviva1988发布了新的文献求助10
6秒前
阳光沛柔发布了新的文献求助10
7秒前
SYLH应助cyn0762采纳,获得30
8秒前
12秒前
打打应助Tine采纳,获得30
13秒前
研友_VZG7GZ应助EED采纳,获得10
14秒前
缥缈问柳应助wjw采纳,获得10
14秒前
DijiaXu应助朝朝采纳,获得10
16秒前
sanyecai完成签到,获得积分10
16秒前
李健的小迷弟应助高铭泽采纳,获得10
19秒前
Zsl121完成签到,获得积分10
20秒前
20秒前
爆米花应助肖肖采纳,获得10
21秒前
21秒前
冬至完成签到,获得积分10
22秒前
23秒前
shenzhou9完成签到,获得积分10
23秒前
量子星尘发布了新的文献求助10
23秒前
24秒前
lll完成签到,获得积分20
26秒前
欣喜豌豆完成签到,获得积分10
28秒前
彭于晏应助雨过天晴采纳,获得10
28秒前
李健的小迷弟应助唐_采纳,获得10
29秒前
云辞忧发布了新的文献求助10
29秒前
华仔应助Livrik采纳,获得10
29秒前
EED发布了新的文献求助10
30秒前
31秒前
32秒前
33秒前
赘婿应助hhhi采纳,获得10
33秒前
领导范儿应助康康采纳,获得10
34秒前
高分求助中
A new approach to the extrapolation of accelerated life test data 1000
ACSM’s Guidelines for Exercise Testing and Prescription, 12th edition 500
‘Unruly’ Children: Historical Fieldnotes and Learning Morality in a Taiwan Village (New Departures in Anthropology) 400
Indomethacinのヒトにおける経皮吸収 400
Phylogenetic study of the order Polydesmida (Myriapoda: Diplopoda) 370
基于可调谐半导体激光吸收光谱技术泄漏气体检测系统的研究 350
Robot-supported joining of reinforcement textiles with one-sided sewing heads 320
热门求助领域 (近24小时)
化学 材料科学 医学 生物 工程类 有机化学 生物化学 物理 内科学 纳米技术 计算机科学 化学工程 复合材料 遗传学 基因 物理化学 催化作用 冶金 细胞生物学 免疫学
热门帖子
关注 科研通微信公众号,转发送积分 3988868
求助须知:如何正确求助?哪些是违规求助? 3531255
关于积分的说明 11253071
捐赠科研通 3269858
什么是DOI,文献DOI怎么找? 1804822
邀请新用户注册赠送积分活动 881994
科研通“疑难数据库(出版商)”最低求助积分说明 809035