Distortions in time perceptions during task switching

Perceived time passage and time duration were examined in a between-subjects design with four conditions: watching a sitcom, reading a journal article, occasional switching between sitcom and article, frequent switching between sitcom and article. Consistent with our prediction, time “flew by” in the high-entertainment condition that involved watching a sitcom, whereas time “dragged on” in the low-entertainment condition that involved reading a journal article. Switching between the two led to quicker passage of time than the low-entertainment condition, but not the high-entertainment condition. A different pattern was evident for duration estimation, with no difference between the low- and high-entertainment conditions, but a longer estimation of duration in the switching condition. Further, frequency of switching between the sitcom and article did not make a difference. These findings suggest that switching between tasks leads to overestimations of time spent on media.