The effects of social media usage on attention, motivation, and academic performance

Accessing social media is common and although concerns have been raised regarding the impact of social media on academic success, research in this area is sparse and inconsistent. Survey responses were collected from 659 undergraduate and graduate students to determine the relationship between social media usage and overall academic performance, as well as explore if this relationship is moderated by attention (regulation of time/study environment) and motivation (effort regulation). Both predictors, social media usage and attention, significantly predicted academic performance. Likewise, when motivation was considered as a predictor, it significantly predicted academic performance above and beyond social media usage. No moderation was found between the three variables. Implications of these relationships are discussed.